Josh 'Badger' Atack
Concept Design & Art Direction
I'm a credited Lead Concept Artist and Art Director with a proven history of being first on a project to lay down art direction, mood and setting.I have 15+ years of experience in industry, and have worked on: MCU, Star Wars, Battlefield, Total War, Elite Dangerous, Need For Speed, various projects for Ubisoft, Framestore, Hasbro etcI specialise in leading teams to get projects shipped and have extensive experience in people managment.e: badgeratack (a) gmail dot com
Portfolio Taster Tour
Hello! Welcome to my Portfolio site, I am a credited Art Director and Lead Concept Artist with a proven history of being first on a project to lay down art direction, mood and setting.Currently: Senior Lead Concept Artist on DUNE at FuncomI have worked on award winning games across PC, Mobile and Consoles, also Advertising and on Blockbuster Film. I have handled artist hiring, outsource management, delivery of assets, managing a team and being left to build a project autonomously.World building is my passion, I love mentoring other artists and pushing the project to be visually stunning while really connecting with the viewer.Example projects I have worked on: Guardians of the Galaxy 2, Elite Dangerous, Total War Worked for the following companies: Square-Enix, Space Ape Games, Hasbro, Tiger Aspect, Bethesda, Punch Drunk, Sumo Digital, SEGA , films and many more, most of that is under NDA, but I'll post up stuff as it appears. More detail on that can be found on my Resume, on the top barI live in the chilterns with my family. When not creating art work I like to walk around staring at things, read books, and do some stereotypical nerdy activities like playing ttrpgs like Dungeons and Dragons, Blades in the Dark, Mausritter etc. I also love playing on screen games and reading about science & history.
Character Designs
Character Designs & Drawings from my Sketchbook. Pencil on Paper.
Elite Dangerous - Mood ConceptsAs the first concept artist on Elite Dangerous I created:- Kickstarter imagery and publicity images.
-Exploration of ship design, space stations etc.
- Preliminary designs for gameplay such as docking methods and factions.
- Storyboards
- Vision creation
- Research
- Moodboards
Elite Dangerous - Hard Surface ConceptsAs the first concept artist on Elite Dangerous I created:- Kickstarter imagery and publicity images.
-Exploration of ship design, space stations etc.
- Preliminary designs for gameplay such as docking methods and factions.
- Storyboards
- Vision creation
- Research
- Moodboards
A selection of quick daily studies.
Transformers Earth WarsI was the first Concept Artist on Transformers: Earth wars, tasked with breaking down the visual language of Transformers and creating style guides.During production I was responsible for the character pipeline, dealing directly with Hasbro and our 3D and Animation team.Here's a small selection of the many many many Transformers Concepts I did.
Warcraft Inspired Vintage Travel Posters.As seen on Blizzard's website. Available as prints below
Battlefield 2042: Art Direction - CosmeticsIt was a joy to head up the Art Direction of Hardware Cosmetics for Post Launch Battlefield 2042.For these tasks I wrote the briefs, gathered reference and gave daily feedback to a team of concept artists for 100s of assets.During production I would have regular meeting with design, production, tech art and rigging to ensure we were both tonally and technically aligned.After the concepts were approved I modified many in line with technical needs. (The concepts are all built on the base models for the game).This gallery contains a small selection of those concepts and those that we approved to be taken forward into a final asset.
Some of the concept artists include:Will Noviss
Egan Gu
Lars Sowig
Sperasoft